Creative

US consumers are still choosing these apps despite privacy concerns, suggesting that they provide a superior user experience.

As immersive gaming experiences blur the line between virtual and real worlds, it’s time to explore the impact on our lives and the delicate balance needed to embrace the future.

An extended reality enabled by technology can enhance retail, entertainment, education, and healthcare sectors but several hurdles have to be overcome first.

The region’s thriving gaming culture is driving technology innovation, shaping social interactions, and powering the creative economy.

Singapore’s Fort Siloso Sentosa is to host the world’s first outdoor 5G-enabled XR experience, immersing visitors in a fictional World War Two battle through interactive gaming.

A deep dive into the realm of virtual influencers and the quest to determine whether they’re an ingenious marketing evolution or a digital mirage that obscures reality.

Called Youshi, the app is a community-based platform for sharing life experiences, offering a wide range of content including food guides, travel photos, and practical skills.

Manufacturers are promoting AR glasses for movie watching but issues with screen quality, usability, and compatibility may impede their adoption.