Creative

A record Chinese presence at this year’s Gamescom points to an industry moving beyond scale toward greater creative diversity.

A major IP, a veteran MMO team, and a nine-figure RMB budget have given Kuaishou’s Spark Nexa every advantage except a guaranteed hit.

Tencent, Mihoyo, and other game companies are taking different paths toward AI, but increasingly see it as a competitive capability.

The fashion retailer says its business remains resilient as tariff pressures test its global model ahead of its listing.

The footage offers the clearest look yet at the follow-up to Black Myth: Wukong.

Live streaming revenue returned to growth as Douyu expanded new revenue streams and brought back its carnival event.

A valuation of more than USD 1.5 billion could be enough for Alibaba to part with the gaming studio.

Behind the fashion retailer’s IPO push is a complex 11-year financing history.