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Pico’s odyssey: A collision of VR strengths and applications (Part 3 of 4)

Contrary to a lack of ambition, Pico’s failure is more closely tied to the pursuit of applications that didn’t align with the strengths of VR technology.

4 mins read
  • Like other Chinese VR businesses, Pico viewed Meta as the benchmark for success. Attempting to emulate the American tech giant, however, contributed to its downfall.

    Insights

    Pico’s odyssey: Fall from favor highlights mismatch of Meta’s strategy in China’s VR industry (Part 2 of 4)

    4 mins read

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