Creative

This Japanese beverage company made waves by featuring an AI-generated character in its latest commercial. Beyond the hype, can such creations truly outshine their human counterparts?

Companies seeking innovative ways to create value and unlock new revenue streams can find inspiration in Shein, particularly in its application of artificial intelligence to business scenarios.

Garena has implemented strategic measures to address data security and user privacy concerns, but the date of Free Fire’s return to the Indian market remains uncertain.

Join Tencent Cloud on November 9 to explore the evolving landscape of new-age consumer behavior.

In Happitat, players can virtually engage with Singapore’s rich culture and landmarks, redefining the way we experience the Lion City.

In an ideal world, extended reality devices like the Vision Pro should be affordable, portable, and packed with useful features. But Apple and its competitors may need a compromise. Here’s why.

Xreal is aiming to disrupt the AR market dominated by Apple and Meta with the launch of its new AR glasses, the Xreal Air 2 and Xreal Air 2 Pro, emphasizing comfort and cross-platform compatibility.

Intense competition, layoffs, and dwindling market share pose significant challenges for ByteDance’s VR headset business.