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Xiaohongshu reshuffles e-commerce departments to prioritize live streaming
The social media and e-commerce platform is merging operations to boost efficiency and expand live streaming initiatives.
4 mins read
Xiaohongshu
The company claims a glitch in its content screening system led to exploitative content being posted on its platform.
The lifestyle social platform is attempting to restore its reputation by removing fake product reviews.
The platform is under fire while influencer endorsements impact its reputation.
Xiaohongshu is the latest company to join the likes of ByteDance, Keep, and LinkDoc to abandon an initial public offering in New York.
Grassroots feedback on Xiaohongshu drives perceptual changes for Chinese beauty brands.
The platform will roll out a content creator center, and promises incomes of about USD 1,400 per month for its trendsetters.
Its app was hosting information about illegal substances and unlicensed beauty treatments.
At the tail end of May, the company said it passed 250 million users.