OPPO

Low-cost maker relies on huge store network as rivals diversify.

Oppo, Vivo, Realme, OnePlus, and Iqoo are all offshoots of Dongguan-based BBK Electronics. In 2020, they sold 19% of new smartphones around the world.

The clear proposition of a premium experience at an affordable price has elevated OnePlus as one of the most popular brands in India.

Oppo, Vivo, and Realme recorded a market presence of 51% in Southeast Asia in the second quarter of 2020.

BBK’s founder, billionaire Duan Yongping, rarely gives interviews, and the company’s management had almost let its brands exist independently.

Honor aims to be number one in the Chinese smartphone market, according to CEO Zhao Ming.

Huawei and Honor are absent from the list of early adopters of the chip.

Xiaomi, Huawei, and Oppo currently take nearly 66% of the country’s mobile market share.