Kuaishou

Data may provide clues about current consumer confidence in China.

The growing sector gives video-sharing platforms an opportunity to gain presence in the e-commerce industry.

Tencent-backed video app sees demand from product-placement streams.

Kuaishou looks to JD.com’s supply chain and logistics to boost sales through livestreaming.

Kuaishou sets a yearly target of RMB 250 billion in livestreaming e-commerce GMV, above Douyin’s target of RMB 200 billion.

Gree Chairwomen Dong Mingzhu will continue livestreaming to bolster the brand’s online presence, having conducted shows on both Douyin and Kuaishou already.

Kuaishou’s global expansion continues.

Huya and Douyu, both backed by Tencent, have already surpassed Twitch in number of monthly active users.