Shopee is concentrating on Brazil as its main market in Latin America, while other countries such as Mexico are part of an “asset-light” approach in the region.
The Thai government regularly uses cybercrime laws and lèse majesté to charge critics of the monarchy and file requests for content restrictions on social media platforms.
The company is emboldened by its advantages built up in China’s mature e-commerce and logistics landscape, along with burgeoning demand for Chinese products.