Short Video

TikTok owner ByteDance still generates most its revenue from China, despite the app’s rapid international expansion.

KrASIA attended Tencent’s WeChat annual flagship conference in Guangzhou.

ByteDance is on a roll.

The short-video app captured 80 million more users in the past six months.

Online mobile engagement is driven by smart devices, digitization in the offline retail industry and live streaming, according to research firm QuestMobile.

In China, users spent an average of 600 million cumulative hours watching short-form videos, according to the 2019 Internet Trend Report.

Here’s a breakdown of how Chinese short-video app operators are spreading their rivalry to other continents.

ByteDance’s advisors are said to be pitching a range of options to protect the value of the business.