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Alibaba leverages customer-centric strategy to stay ahead in China’s e-commerce race

Trudy Dai, president of core domestic e-commerce, looks to quality content development and improved user experience to deepen consumer engagement.

4 mins read
  • Trudy Dai, Alibaba’s newly appointed president of core domestic e-commerce, is shifting the unit’s focus to consumer spending.

    Insights

    Alibaba’s core e-commerce business bets on consumption growth to navigate challenges

    4 mins read

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