NewsWeChat mini programs now support augmented realityThe feature opens a new world of possibility for WeChat mini programs 1 min read
WeChat opens up to more short-form video NewsWeChat makes 30-second Weishi video-sharing integration official1 min read
Tencent is focused on growing ad revenue. NewsWeChat upgrades ad platform with expanded ad formats and analytics1 min read
Keeps audiences on WeChat, and boosts Kuaishou at Douyin’s expense NewsWeChat reenables direct video sharing from Tencent-backed Kuaishou1 min read
A novel idea in 2017, mini programs now account for the vast majority of traffic for some apps. NewsThe MAUs of WeChat, Alipay, and Baidu’s mini programs now add up to more than 1 billion2 mins read
The platform pushes deeper into social video to combat Douyin. NewsWeChat integrates with Weishi in social video push1 min read
Positive user feedback can help mini app developers reach wider audiences. NewsWeChat is testing user ratings for Mini Programs1 min read
Developers and publishers could keep up to 70% of ad revenue. NewsWeChat updates revenue split for Mini Programs and Official Accounts1 min read
Tencent looks set to make more money from advertising. NewsWeChat launches a third ad slot in Moments feed1 min read
NewsDeals in brief: Osome extends Series B round, Kasagi Labo lands pre-Series A funding, Husk bags USD 5 million from Mekong Capital, and more
NewsDeals in brief: Stupa scores INR 280 million in funding, Chainstack secures strategic investment, six China deals, and more