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36Kr (EN)

Vietnam

Dual incomes and multigenerational living mean wealth goes further than before in Vietnam.

Luxury purchases are now mainstream for Vietnam's booming consumer class | KrASIA

Home

Luxury purchases are now mainstream for Vietnam&#8217;s booming consumer class

Spotlighting Asia&#039;s next wave of innovations.

KrASIA

As part of 36Kr’s ongoing partnership with Nikkei, you can read selected content from Nikkei Asia on KrASIA.

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Nikkei Asia

Anta, a Chinese sportswear brand, specializes in performance-driven design, equipping athletes and consumers with innovative sports apparel and footwear.

Anta

China’s tech ecosystem serves as a driving force behind the world’s second largest economy, influencing global digital markets.

Li-Ning, a Chinese sportswear brand, focuses on performance-driven footwear and apparel, combining functionality with contemporary design.

Li-Ning

What sets the bar for convenience? Examine on-demand platforms, subscription models, and personalization transforming consumer expectations.

Consumer Services

How do stores adapt to digital shifts? Explore e-commerce integration, inventory analytics, and omnichannel strategies for modern shoppers.

Retail

Li-Ning will outfit Chinese athletes at global events through 2028, taking over from Anta as the official sportswear partner.

Li-Ning reclaims Olympic partnership as Anta’s 16-year streak ends | KrASIA

Li-Ning reclaims Olympic partnership as Anta’s 16-year streak ends

36Kr is China's most influential business and technology network. Since 2010, 36Kr has been delivering high-quality content focused on China’s innovation and new economy trends. With its extensive traffic and network, 36Kr has built a comprehensive database and strong data analytics capabilities to provide insights into China’s technology landscape.

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36Kr English

Alibaba, China’s e-commerce giant, operates online retail marketplaces, cloud computing services, and digital payment networks across Asia and beyond.

Alibaba

Cainiao, Alibaba’s logistics arm, streamlines supply chains with data-driven solutions, offering efficient e-commerce delivery and cross-border shipping services.

Cainiao

Explore East Asia’s thriving tech hubs, global electronics producers, and fast-evolving digital platforms shaping cross-border innovation.

East Asia

How do clicks replace aisles? Explore global marketplaces, payment solutions, and technology accelerating online retail’s growth.

E-commerce

How do goods cross borders seamlessly? Examine warehousing tech, route optimization, and data analytics building efficient supply chains.

Logistics

How do platforms deliver on immediacy? Analyze ride-hailing, instant deliveries, and gig models meeting consumer needs fast.

On-demand Services

By cutting delivery times to five days, Cainiao opens new avenues for cross-border e-commerce growth with platforms like AliExpress.

How Cainiao slashed global delivery times to five days | KrASIA

How Cainiao slashed global delivery times to five days

Can brief clips hold lasting impact? Analyze short-form content trends, creator communities, and platform strategies for rapid viewer engagement.

Short Video

Short Video | KrASIA Archives

Creative

Content

Video

Bilibili, an online entertainment platform, features anime, gaming videos, live streams, and interactive communities appealing to younger audiences.

Bilibili

How do ideas shape industries? Learn how content, design, and digital artistry influence branding, marketing, and cultural impact.

What entertains a connected world? Track shifts in film, music, and media consumption, as platforms and audiences redefine cultural experiences.

Entertainment

What happens when viewers join in real time? Explore live streaming platforms, audience interaction tools, and brand opportunities in instant video.

Live Streaming

Visual Stories

Millennials are flocking to the career of social media KOL in China, but it could be a harder job than most people think.

TECH PANO | What is it like to be a social media KOL in China? | KrASIA

TECH PANO | What is it like to be a social media KOL in China?

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Julianna Wu

ByteDance, a Chinese internet company, uses machine learning to recommend engaging videos, news, and social content (via TikTok and Douyin).

ByteDance

Didi, a Chinese mobility platform, connects riders to taxis, private cars, and ride-sharing options, integrating AI-driven route optimization.

Didi

Microsoft develops Windows, Office, and Azure cloud platforms, enabling productivity, collaboration, and scalable computing worldwide.

Microsoft

The buyer is likely to be a Microsoft-Walmart consortium or Oracle, according to sources.

CHINA BRIEF | Tiktok reportedly nears sale, Walmart joins bid | KrASIA

CHINA BRIEF | Tiktok reportedly nears sale, Walmart joins bid

Wency Chen is a reporter KrASIA based in Beijing, covering tech innovations in&amp;beyond the Greater China Area. Previously, she studied at Columbia Journalism School and reported on art exhibits, New York public school systems, LGBTQ+ rights, and Asian immigrants. She is also an enthusiastic reader, a diehard fan of indie rock and spicy hot pot, as well as a to-be filmmaker (Let’s see). Follow her on Twitter: @ChenWQ45 Tips go to: wency@kr-asia.com

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Wency Chen

General manager Vanessa Pappas will become TikTok's new interim head.

TikTok CEO Kevin Mayer quits amid escalating tensions in the US | KrASIA

TikTok CEO Kevin Mayer quits amid escalating tensions in the US

Reliance drives digital retail, telecommunication services, and entertainment offerings, shaping India’s consumer and connectivity environment.

Reliance

ShareChat, an Indian social media platform, connects users through regional language content, memes, and community-driven discussions.

ShareChat

TikTok hosts short-form videos spanning entertainment, education, and branded content, capturing global audiences and driving cultural trends.

TikTok

JioSaavn's local competitor Gaana launched its own short-video app HotShots in July.

TikTok-rival Triller strikes partnership with Reliance-owned music streaming app JioSaavn | KrASIA

TikTok-rival Triller strikes partnership with Reliance-owned music streaming app JioSaavn

I cover Indian tech, startup, venture capital ecosystems for KrASIA.

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Moulishree Srivastava

Xiaohongshu, also known as RedNote, is a platform that connects users to curated content for fashion, beauty, travel, and more.

Xiaohongshu

beauty industry

social commerce

Grassroots feedback on Xiaohongshu drives perceptual changes for Chinese beauty brands.

Chinese cosmetics brands use Xiaohongshu to shake off shady image | KrASIA

Chinese cosmetics brands use Xiaohongshu to shake off shady image

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Lin Lingyi

TikTok global MAU by July 2020, 700 million

The embattled short video app is suing the Trump government over the recent US sanction.

KEY STAT | TikTok discloses US and global user numbers for the first time | KrASIA

KEY STAT | TikTok discloses US and global user numbers for the first time

Google dominates online search, digital ads, and cloud solutions, powering discovery, analytics, and smartphone operating systems.

Google

According to the company, monthly active users (MAU) for the ShareChat app stand at 130 million, while Moj has over 50 million MAUs.

What makes TikTok's Indian rival ShareChat attractive to Microsoft and Google | KrASIA

What makes TikTok&#8217;s Indian rival ShareChat attractive to Microsoft and Google

Tencent, a Chinese tech conglomerate, invests in gaming, social media, and cloud services, supporting entertainment and connectivity worldwide.

Tencent

WeChat, Tencent’s superapp, combines messaging, social media, mobile payments, and mini-programs, streamlining daily tasks for over a billion users.

WeChat

How can businesses drive positive change? Study policies, ESG strategies, and community initiatives fostering global social advancement.

Social Impact

China's No.1 chatting app is anxiously putting out new features to fend off advances from local competitors.

TECH PANO | How do WeChat copes with domestic competition while facing external threat from the US | KrASIA

TECH PANO | How do WeChat copes with domestic competition while facing external threat from the US

American tech giant Microsoft is said to be in talks with ShareChat to invest USD 100 million.