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What drives digital storytelling? Examine content creation, distribution channels, and media platforms connecting audiences worldwide.

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Live Streaming

Can brief clips hold lasting impact? Analyze short-form content trends, creator communities, and platform strategies for rapid viewer engagement.

Short Video

How do visuals captivate global viewers? Dive into streaming services, production models, and evolving formats defining video engagement.

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China

MrBeast and IShowSpeed are among foreign influencers tapping into China's 1.1 billion internet users.

China embraces US YouTubers in push to enhance soft power

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Decoding China&#039;s tech and business pulse

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As part of 36Kr’s ongoing partnership with Nikkei, you can read selected content from Nikkei Asia on KrASIA.

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The brand is betting that home life’s next frontier lies just beyond the back door.

From sofas to prefab spaces, Outer wants to shape the future of backyard living

36Kr is China's most influential business and technology network, delivering high-quality content focused on China’s innovation and new economy trends since 2010. With its extensive traffic and network, 36Kr has built a comprehensive database and strong data analytics capabilities to provide insights into China’s technology landscape.

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With cheap phones and scripted content, they gamed the platform’s algorithm to dominate product search and sales.

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Live Streaming | KrASIA

ByteDance, a Chinese internet company, uses machine learning to recommend engaging videos, news, and social content (via TikTok and Douyin).

Live streaming is in search of its place after the initial hype has cooled off.

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Live streaming in Southeast Asia: from &#8216;in-real-life&#8217; broadcasting to shopping and gaming

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Zhixin Tan

With over 500 million monthly active users in 154 countries, TikTok is rethinking its future.

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Wency Chen is a reporter KrASIA based in Beijing, covering tech innovations in&amp;beyond the Greater China Area. Previously, she studied at Columbia Journalism School and reported on art exhibits, New York public school systems, LGBTQ+ rights, and Asian immigrants. She is also an enthusiastic reader, a diehard fan of indie rock and spicy hot pot, as well as a to-be filmmaker (Let’s see). Follow her on Twitter: @ChenWQ45 Tips go to: wency@kr-asia.com

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Wency Chen

Tencent tries to curb the expansion of rivals like ByteDance and Kuaishou.

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Taobao Marketplace and Kuaishou are changing lives in rural China through live streams.

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TikTok prioritizes US, Japan, India in global push, but ditches UK

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China embraces US YouTubers in push to enhance soft power

From sofas to prefab spaces, Outer wants to shape the future of backyard living

These middle-aged men know Xiaohongshu better than anyone, and they’re all in Zhengzhou