Douyin

The restructuring aims to tighten logistics and capture more ground in China’s instant retail market.

Douyin’s content ecosystem offers brands a path to adapt to shifting consumer habits, engage users, and drive demand across channels.

Douyin’s e-commerce operations will consolidate under unified management to boost collaboration across merchant tiers.

The platform refuted claims tying its ad revenue solely to e-commerce, highlighting its diverse revenue streams and evolving ecosystem.

Faker’s latest championship sparked a surge on Douyin, underscoring the platform’s rapid rise as a hub for esports content.

After a strong start in 2024, Douyin’s life services business faces new challenges in maintaining its momentum.

A second restructuring of Douyin Waimai in just six months casts uncertainty over ByteDance’s approach to the food delivery market.

Low-price tactics could be leading to Douyin E-commerce’s faltering GMV growth.