FB Pixel no script
MENU
KrASIA

Southeast Asia

Insights

Chinese brands face mixed fortunes in Southeast Asia’s complex markets

Success in Southeast Asia demands a delicate balance of e-commerce expansion, deep localization, and overcoming supply chain hurdles.

7 mins read
  • With over 30 limited-edition designs from iconic IPs like Disney and Pokemon, Miniso’s latest pop-up taps into Southeast Asia’s craze for blind boxes.

    News

    Blind boxes take center stage at Miniso’s festive pop-up in Singapore

    3 mins read

Most Recent

See All