During the pre-launch, Shopavision has completed a total of 40 livestreams, amounting to about 400,000 views and generating more than SGD 60,000 in sales.
The company moved fast to meet explosive growth in the demand for cloud-based video services the education and corporate training sectors during the COVID-19 pandemic.
The move, which the company said will serve to improve consumer safety, is another step for ByteDance towards making Douyin a fully-fledged e-commerce platform.