Entertainment

YY.com is dipping its toes in offline entertainment.

The success of Yinian rests on three pillars, i.e. addressing real pain points, targeting the right group of users and user-friendly product.

Originality is the lifeline of ACG (animation, comic and game) music, which appeals mostly to ACG lovers.

Vinyl is the greatest way to enjoy music in the musical world.

As the music streaming industry continues its struggle to turn a profit, its fundamental business model is coming into question.

As digital gaming is well on its way to become a smash-hit, game sparring emerges at the same time.

Time-trading platform Miaoa closes three financing rounds and accrues 1 billion yuan in pre-paid accounts within one month.