Tencent

The deal is in line with the social giant’s To-B strategy.

The social and gaming giant is actually an earlier investor for this startup.

Short video platforms are tapping into e-commerce.

Although the two companies started their business widely differently, they are now quite into each other’s space, influencing the country’s internet economy.

The edtech startup, valued at USD 2.8 billion, has been struggling to attract fresh capital flow.

The AI avatar will handle customers inquiries via an app.

It is the most popular app among those born in the 2000s, according to a research firm.

It is deeply rooted within WeChat’s ecosystem and is backed by Tencent.