NewsNetEase reshuffle sends marketing veteran Wang Yi overseasThe move is part of a broader transition affecting even the company’s senior executives. 2 mins read
Game revenue declined quarter-on-quarter following a summer boost, while a higher share of proprietary titles lifted gross margin. NewsNetEase Q4 growth capped by seasonal lull, but margins improve5 mins read
The game clocked two million players within a day of its global release, but questions remain about its long-term revenue potential. NewsWhere Winds Meet: Can it become China’s next global blockbuster game?4 mins read
Tencent and other game developers are prioritizing overseas expansion. InsightsChinese companies face growth limits in world’s biggest esports market8 mins read
NetEase Games’ corruption probe targets senior marketing executives amid tightening payment controls. NewsNetEase Games investigates top marketing execs in corruption probe2 mins read
Two minutes are all it takes for people with hearing impairments to “find” their own voice. NewsHearing-impaired individuals speak their “first sentence of life” using AI2 mins read
China tech stocks stage broader rally as investor optimism grows. NewsUS-listed Chinese equities climb on stimulus and easing lockdown3 mins read
Unofficial freeze ends, but no new titles licensed for NetEase and Tencent. NewsChina approves first batch of video games in 9 months2 mins read
License freeze, child gaming limits, and compliant app stores cloud industry. NewsGame over? China hits developers with regulatory triple threat3 mins read