FB Pixel no scriptByteDance launches Hongguo e-commerce arm
MENU
KrASIA
Apr
30

ByteDance launches Hongguo e-commerce arm

just now
ByteDance has established an independent department to integrate shopping features into its Hongguo short drama app. The move is aimed at monetizing the platform's user base as the company seeks new growth drivers. Hongguo reported RMB 20 billion in advertising revenue in 2025 and will now allow users to purchase items directly within the app interface.
Share

Latest Pulses

See All

Most Recent