The sector was stifled by regulation last year.
Amazon may be leaving China, but China won't be leaving Amazon any time soon.
Douyin’s strengths in short video virality, along with the network of internet stars on its platform, could put it in an enviable position to capitalize on influencers and social e-commerce.
Major cultural institutions are launching stores on Tmall to capitalize on the growing demand for their products.
Tencent looks set to make more money from advertising.
This was the company's first return to China in three years.
Anyone can open a shop on Beidian to sell and share products, and receive commissions from sales.