Insights
Southeast Asia is luxury testbed for China's big new export drive
After cars and TVs, Chinese brands are targeting the region’s affluent consumers with jewelry, watches, and wine.
Content Partner • [email protected]
As part of 36Kr’s ongoing partnership with Nikkei, you can read selected content from Nikkei Asia on KrASIA.
Insights
After cars and TVs, Chinese brands are targeting the region’s affluent consumers with jewelry, watches, and wine.