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Comfort and performance: Lululemon redesigns sports bras to help women go further

Backed by science and athlete feedback, the brand’s new line aims to end the tradeoff between support and comfort.

7 mins read
  • Founder Wu Dezhou says depth in niche markets matters more than mass appeal when building consumer wearables.

    Features

    The Garmin of AI glasses? ARknovv’s smart specs are built for athletes, not the masses

    4 mins read

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