According to a Nielsen report, 43% of offline sellers said the main reason for merchants to participate in an online sale event is a prospect to revive their businesses.
India showed a negative growth in its total exports of goods and services in the first quarter of this year which is estimated to be USD 27.96 billion.
As more and more Indians consume videos, audio-visual is increasingly becoming a strong tool for e-commerce companies to convince users to shop online.
