36Kr English

[email protected]

36Kr is China's most influential business and technology network. Since 2010, 36Kr has been delivering high-quality content focused on China’s innovation and new economy trends. With its extensive traffic and network, 36Kr has built a comprehensive database and strong data analytics capabilities to provide insights into China’s technology landscape.

Insights

With Trump back, automakers brace for tariffs and a reshaped US market

New pressures build as automakers face a fresh wave of tariffs and trade shifts under Trump’s return to power.

5 mins read

NetEase Games’ corruption probe targets senior marketing executives amid tightening payment controls.
News
NetEase Games investigates top marketing execs in corruption probe
2 mins read
Blurring the lines between TV, tablet, and smart speaker, “companion machines” hint at the future of digital displays, blending form and function in intriguing ways.
Insights
Starting at RMB 4,000, “companion machines” open new revenue streams for TV giants
5 mins read
Incoming CEO de La Faverie will step into his new role with the goal of reducing Estee Lauder’s reliance on traditional retail channels.
News
Estee Lauder names new CEO, pivots from tradition toward e-commerce and emerging markets
5 mins read
Can Apple fend off advances from Chinese brands like Vivo, Oppo, and Xiaomi?
Insights
Chinese smartphone giants unite to challenge Apple’s grip on the high-end market
5 mins read
Amid slowing sales, new CEO Brian Niccol is steering Starbucks back to basics, reviving its “third space” community focus.
News
With Luckin Coffee on the rise, Starbucks scales back discounts and returns to its roots
5 mins read
Li Auto, Xpeng, and Huawei lead a Chinese push to scale up AI compute, aiming to close Tesla’s lead in autonomous driving.
Insights
China’s automakers pour billions into AI compute race, chasing Tesla’s lead
7 mins read
Nowwa follows Cotti in expanding to the Middle East, targeting growth in an untapped market for Chinese coffee brands.
Insights
Chinese coffee brands set sights on Middle East as next big market
5 mins read
MiniMax’s Talkie app defies AI market skeptics with USD 70 million in projected revenue, but can it replicate its success?
Features
Talkie’s global traction puts MiniMax in AI’s top tier, but risks loom
7 mins read