FB Pixel no scriptAliExpress Brand+ share passes 30%
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KrASIA
May
15

AliExpress Brand+ share passes 30%

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Alibaba said AliExpress Brand+ penetration exceeded 30% of quarterly active buyers in its latest reported quarter, with faster brand onboarding and sales gains. Launched in 2025, the program targets overseas growth, with brand GMV up more than 40% and a plan to help 2,000 Chinese brands expand globally.
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