FB Pixel no scriptMiniso hits RMB 100 million at Shanghai flagship
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KrASIA
Jul
3

Miniso hits RMB 100 million at Shanghai flagship

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Miniso’s flagship "Miniso Land" store in Shanghai surpassed RMB 100 million in sales just nine months after opening, with IP-themed products accounting for nearly 80% of revenue. The immersive retail model is now deployed in ten stores across China, reflecting Miniso’s focus on interest-driven shopping.
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