CHINA BRIEF | Didi to launch in 20 Australian cities, competing with Uber and Ola

A study shows that 93% of all rideshare users in Australia choose Uber while 14% use Didi.

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Chinese ride-hailing giant Didi will expand its service to 20 new Australian cities including Adelaide, Cairns, Busselton, and Canberra starting from August 10, in a bid to grab market share from rival Uber and Indian ride-sharing company Ola, China News reported on Monday.

Since entering the Australian market in 2018 on its global expansion, Didi’s service has covered eight cities, such as Melbourne, Brisbane, Perth, and Sydney. It claimed to have more than 75,000 drivers and 1.5 million active users in the country.

According to stats from market research firm Roy Morgan in released in February, of those surveyed who use a rideshare service once in the last three months, 93% use Uber, 20% catch Ola while 14% use Didi. The study also found that Uber is strongest among riders aged over 50 while Didi strongest among 18-to-29-year-olds and the majority of Ola riders are between 30-39.

This article is part of KrASIA’s “China Brief” section, where KrASIA’s reporters will provide quick daily updates about the tech ecosystem in China.