SAIC Audi will replace CEO Fermin Soneira with Fred Schulze from July 1, while Soneira becomes Lamborghini CTO. SAIC Audi also appointed Hu Yin to succeed Ni Sheng as unit head. The leadership overhaul follows early
EV rollout milestones and a 70% YoY sales rise in 2024, shifting focus to scale and localized product execution.