FB Pixel no scriptBaozun acquires Sweaty Betty's China unit
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KrASIA
Jul
7

Baozun acquires Sweaty Betty's China unit

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Baozun has reportedly acquired the China business of UK activewear brand Sweaty Betty, its third international brand deal after Gap and Hunter. The existing team managing Gap and Hunter will oversee operations, as Baozun continues to localize overseas brands using its design, supply chain, and retail capabilities. Terms of the deal were not disclosed.
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