Infographic | GGV on investing education tech startups

Written by KrASIA Writers Published on 

Factors to take into account when investing in edtech startups.

18-year old GGV Capital began investing in China’s education tech sector as early as 2013 and has one portfolio, Shanghai-based Liulishuo, listed in the U.S. recently.

Edtech (education technology) has been attracting investors’ attention for its huge market size, for instance, in this year alone, GGV has invested into 4 edtech startups, ranging from English tutoring to AI-powered reading app.

Ms Yu Hong, GGV’s Executive Director, attributes the success of an education tech firm to three broad factors: 1) content & tools to generate online traffic, 2) gamification and branding to convert free users into paying customers, and 3) the ability to retain these users by keeping them entertained.

Read on the below infographic to find out more:


You might like these

  • News

    Israel’s SixAI signs strategic Israel-Korea joint venture deal



    23 Jan 2021    01:35 AM

KrASIA InsightsKrASIA Insights

  • A growing presence of digital banks in Indonesia will encourage innovation and digitalization of financial services, expert say.


    Digital banking to gain a foothold in Indonesia in 2021

    By Khamila Mulia

    20 Jan 202101:05 AM

Most PopularMost Popular

See All