3 Features You Might Have Missed
- What’s the secret behind the rise of Southeast Asia’s unicorns? Find out in this op-ed as we explore the driving forces behind their success and the formidable challenges that stand in their way.
- APIs are the invisible force that enables convenience, from seamless signing in to automations in our everyday lives. But with tech companies now deciding to charge for API access, what’ll happen next? Read more in this week’s feature.
- It’s no secret that the biotech industry is facing quite a number of challenges at the moment. KrASIA had the opportunity to speak with Vishal Doshi, CEO of AUM Biosciences, to gain insights into the current situation and discover valuable advice for startups aiming to weather these tough times. Check it out in this week’s Q&A.
2 Newsbites from the Week
- The Summit for International Technology Enterprise Cooperation (SiTEC) took place at The Westin Singapore last week, with a focus on the internationalization opportunities available for startups. Get the event highlights here.
- Everyone’s talking about Threads this week, and some of the more media-savvy (or experimental) among us have already signed up. Is it really a Twitter-killer? Find out here.
1 Thought from the Team
Having a quiet month with no new launches? Now’s not the time to reduce your PR — in fact, it’s a good time to put out news so you’re not fighting with the rest of the industry noise. Don’t confuse PR with marketing: while marketing is colorful, loud and noisy, PR is a quiet and steady drumbeat. Give interviews about your founders and your company vision. Show investors that you’re optimistic. Then when things are looking up again, you’ll already be way ahead of the competition by having built up a great public image.
The KrASIA team